• Sun Tzu's The Art of War: A 52 Brilliant Ideas Interpretation

    RM 24.90

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    • Category : STRATEGIC MANAGEMENT
    • ISBN Code: 9789674150808
    • Format : Paperback
    • By (Author): McCreadie, Karen
    • Publisher: MPH Group Publishing Sdn Bhd
    • Published Date: 01 Nov 2012

     

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Sun Tzu's The Art of War has provided strategists with advice on battlefield tactics and management strategies for more than two thousands years, and has become a cult classics for business leaders. In Sun Tzu's The art of War: A 52 Brilliant Ideas Interpretations, Karen McCreadie expertly interprets Sun Tzu's wartime strategies for the debatably less dangerous pursuit of business. Inside you will discover:


 

   - Why you need to know your market inside out for the best results
   - Why discipline is the key to success
   - Why flexibility is crucial in making the most of new opportunities
   - Why you need to plan for best- and worst-case scenarios
   - Why you need to cut delays and strike while the irons is hot

 

This up-to-date interpretation of Sun Tzu's work is not a substitute for the original, but seeks to illustrate the timeless nature of the master strategist's extraordinary insights by bringing them to life through modern business care studies. This refreshing approach helps to transform the wisdom contained in the original The Art of War into an entertaining accompaniment to one of the greatest books ever written.

 



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MPH - Sun Tzu's The Art of War: A 52 Brilliant Ideas Interpretation ISBN - 9789674150808