• Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution

    • (Average rating 3.82 / 302 ratings / 17 reviews)

    RM 55.20

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    • Category : CASES & READING
    • ISBN Code: 9781591842149
    • Format : Paperback
    • By (Author): Moore, Geoffrey A.
    • Publisher: Penguin Group USA
    • Published Date: 27 May 2008

     

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Demonstrating how companies can benefit from the scientific principles of natural selection, the best-selling author of Crossing the Chasm explains how established businesses can successfully adapt to the challenges of such forces as deregulation, globalization, and e-commerce. Reprint.
 



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(Average rating 3.82 / 302 ratings / 17 reviews)

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MPH - Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution ISBN - 9781591842149