• Business Models for Dummies

    • (Average rating 4.19 / 31 ratings / 3 reviews)

    RM 112.27

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    • ISBN Code: 9781118547618
    • Format : Paperback
    • By (Author): Muehlhausen, Jim
    • Publisher: John Wiley
    • Published Date: 10 Jun 2013


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Write a business model? Easy.

Business Models For Dummies helps you write a solid business model to further define your company's goals and increase attractiveness to customers. Inside, you'll discover how to: make a value proposition; define a market segment; locate your company's position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more.

  • Shows you how to define the purpose of a business and its profitability to customers
  • Serves as a thorough guide to business modeling techniques
  • Helps to ensure that your business has the very best business model possible

If you need to update a business model due to changes in the market or maturation of your company,Business Models For Dummies has you covered.


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(Average rating 4.19 / 31 ratings / 3 reviews)


MPH - Business Models for Dummies ISBN - 9781118547618