• The Mind of the Strategist: The Art of Japanese Business

    • (Average rating 4.01 / 453 ratings / 37 reviews)

    RM 78.00

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    • Category : STRATEGIC MANAGEMENT
    • ISBN Code: 9780070479043
    • Format : Paperback
    • By (Author): Kenichi Ohmae
    • Publisher: Mcgraw Hill
    • Published Date: 01 Jan 1991

     

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Kenichi Ohmae-a business strategist of international renown-provides a compelling account of the reasons why certain companies dominate the global business arena. The book is packed with keen insights into their business thinking processes and planning techniques, why they work, and how companies can benefit from focusing on the three essential elements of any strategic plan: company, customer, and competition.
 



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(Average rating 4.01 / 453 ratings / 37 reviews)

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